To some of us, Clubhouse came directly as an invitation to our iPhone. Others realized that something was going on when they suddenly started coming across a plethora of stories, tweets and posts with the hashtag #clubhouse, posted by friends who were looking for a way to join the only 24/7 open club in the …
Clubhouse: 5+1 secrets about the hottest social media audio-only app Read More »
Interview at Fortune Greece: ΑΙ is the present and the past in digital marketing Our managing director Katerina Dimitrakopoulou was featured in Fortune Greece for an interview with Maria Akrivou. The interview focused on e-commerce, the role of Artificial Intelligence and e-Marketer.io our new comprehensive platform. Read below few main points of the interview. The …
Interview at Fortune Greece: ΑΙ is the present and the past in digital marketing Read More »
Say goodbye to the “View Image” button and “Search by Image” function that Google had spoiled us with for some time now. This announcement from Google aims to please the publishers, yet has sparked complaints from the users. On February 9th Getty Images, a stock photo agency, announced a global licensing partnership with Google, which …
Facebook groups have major advantages compared to pages, especially with the changes being made to the news feed. However, they still lack in basic functions that we use in pages. Here are the pros and cons: Facebook Groups Pros: Mark Zuckerberg in his official statement for the changes in Facebook said: “The first changes you’ll …
When creating a new website it is essential to fully understand whom you are addressing to. While this is obvious, few organizations have taken the time and resources to identify the representations of the ideal customer, or as we often find in digital marketing terms, the buyer personas. Hubspot, the well known inbound marketing and …
Why buyer personas are important for your business Read More »
