Our Work

PALSO wins Silver at the 2025 Content Marketing Awards for transforming education through content

From “old school” to digital first With more than 35 years of history, PALSO (Panhellenic Federation of Foreign Language School Owners) has been synonymous with quality education across Greece. Its logo on school signs has long been a seal of trust for parents and students. Yet, in recent years, the rise of private home tutoring […]

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When authenticity beats the budget: Basileia Bags wins Bronze at the 2025 Content Marketing Awards

A brand born from a personal story Some stories are born out of necessity. Basileia Bags started with one woman’s hands and a deeply personal journey. With studies in Economics and Interior Design, Basileia discovered that her true happiness came from creating. While volunteering at Ilitominon, an NGO supporting premature babies, she experimented with materials

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Kappa Greece wins Gold & Platinum at the 2025 Content Marketing Awards

Through its long-standing collaboration with SCL Mellon, Kappa Greece proved, once again, that it defines itself through music culture. With a multi-layered content marketing program designed and executed by digital agency SCL Mellon, the brand set out to strengthen its bond with Gen Z, using music as the ultimate bridge. Our Key Insights When fashion

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CQS gets a Bronze Award for Best use of LinkedIn for Content Marketing

Redefining LinkedIn as an Employer Branding Engine In the Greek market, where 8 out of 10 employers state that they struggle to attract suitable talent, CQS set a bold goal: to transform its LinkedIn presence from a standard corporate feed into a living, breathing employer branding tool. Working with CQS, we built a content strategy

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SCL Mellon wins Silver at the 2025 Content Marketing Awards for Best Use of Branded Podcast

SCL Mellon wins Silver at the 2025 Content Marketing Awards for Best Use of Branded Podcast

How can a branded podcast achieve authenticity, immediacy and credibility, especially in a market saturated with self-promotion? For SCL Mellon, the answer was simple: stop talking about yourself and start listening to the people you work with. This is how the “SCL Mellon Talks” series was born — a podcast and vodcast project that redefined

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“Travel Further” with Allianz Global Assistance: The Campaign That Redefined Travel Insurance Awareness in Greece

A Historic Streetwear Partnership For the second consecutive year, SCL Mellon has collaborated with Kappa Greece, undertaking all digital activities, influencer campaigns, and the overall marketing plan. This partnership demonstrates the agency’s ability to deliver high-impact, out-of-the-box strategies tailored to the local market and proves why global brands entrust SCL Mellon to localize their strategy

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Kappa x LEX: The Limited-Edition Drop that made waves in the fashion & music scene

A Historic Streetwear Partnership For the second consecutive year, SCL Mellon has collaborated with Kappa Greece, undertaking all digital activities, influencer campaigns, and the overall marketing plan. This partnership demonstrates the agency’s ability to deliver high-impact, out-of-the-box strategies tailored to the local market and proves why global brands entrust SCL Mellon to localize their strategy

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The Power of digital storytelling: SCL Mellon 3D video for Mondial Assistance

At SCL Mellon, we invest in building long-term relationships with our clients, by bringing ideas to life with cutting-edge digital solutions. Such an example is our three-year collaboration with Mondial Assistance, the leading roadside assistance company in Greece. To effectively showcase “Smart Fix”, a new service for their clients, we crafted a compelling 3D video

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SCL Mellon Brings Kappa’s “STAY AUTHENTIC” Summer Campaign at the FUTUR Festival

This summer, we had the privilege of organizing a standout influencer marketing activity for Kappa, the renowned Italian fashion and sports brand. Bringing Influencers to the Heart of Kappa To highlight the summer campaign, SCL Mellon orchestrated an exciting trip for three popular Greek TikTokers: Magia Lemona, Gaia Mercouri, and Malvina Pavlopoulou. These influencers embarked on a journey to

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kappa stay authentic campaign cover

Kappa“Stay Authentic”: SCL Mellon launched the new Spring-Summer ’24 Campaign

At SCL Mellon, our passion for creative and impactful digital marketing has always driven us to partner with brands that embody authenticity. Our recent collaboration with Kappa for their Spring-Summer 2024 collection, under the vibrant campaign “Stay Authentic,” showcases our expertise in sports marketing and retail. The Creative Rationale Behind “Stay Authentic” Kappa, the iconic

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