Dev

Social Media: Is it now an in-house job?

Digi Hotel, Greece’s leading digital event for the hospitality sector, took place at the Xenia ‘22 exhibition, 26-28 November 2022. SCL Melon participated for the 4th consecutive year in the event, at the “Social media in Hospitality” session, as a digital marketing expert. Katerina Dimitrakopoulou, SCL Mellon’s Managing Director, analyzed trends, statistics, and the changes …

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Corporate Communication in the Digital Age: 5+1 Challenges for Businesses

Effective corporate communication is essential for any organization, as it helps establish a corporate reputation and establishes the organization’s narrative as an appealing employer.  Furthermore, it fosters a sense of shared purpose and teamwork among those working in it. Even though this is well-known in theory, research shows that:  60% of companies worldwide still lack …

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Katerina Dimitrakopoulou: Radio Interview on Athens Calling, Proto Programma ERT

Katerina Dimitrakopoulou: Radio Interview on Athens Calling, Proto Programma ERT

Our managing director Katerina Dimitrakopoulou was the guest at Athens Calling – Proto Programma 91.6 & 105.8 – a radio show presented by journalist Periklis Vasilopoulos. The interview took place at ERT’s studios, on Sunday the 11th of September, 2022. The discussion focused on the value of Digital Consulting for businesses and the daily challenges …

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“Digital Fundraising for NGOs in 2022” Training Series

We’re pleased to announce the continuation of our successful partnership with Social Dynamo – a joint initiative of the Bodossaki Foundation – a project we are very happy to be a part of! On June 23, 28 and 29, 2022, our Managing Director, Katerina Dimitrakopoulou, delivered digital fundraising training for non-profit organizations. These training sessions …

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