Public Speaking

Women’s entrepreneurship and digital transformation: challenges and opportunities

At SCL Mellon, equality  is one of the basic values of our identity. It was a great pleasure for us to attend the ELSA Athens conference, which took place on March 4, 2023, at Auditorium Theo Angelopoulos at French Institute of Athens, entitled  “Women and Democracy,”. The goal of the conference was to emphasize the …

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Women’s Entrepreneurship in the Digital Environment: Opportunities and Challenges

We recently sponsored the 3rd Women in Digital conference – an event dedicated to the role of women in the fields of digital communication, marketing, and technology. As a women-led company, we aim to support such events, inspiring women everywhere to fight for equal opportunities for professional advancement and equal pay.  The conference, which took …

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Social Media: Is it now an in-house job?

Digi Hotel, Greece’s leading digital event for the hospitality sector, took place at the Xenia ‘22 exhibition, 26-28 November 2022. SCL Melon participated for the 4th consecutive year in the event, at the “Social media in Hospitality” session, as a digital marketing expert. Katerina Dimitrakopoulou, SCL Mellon’s Managing Director, analyzed trends, statistics, and the changes …

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Katerina Dimitrakopoulou: Radio Interview on Athens Calling, Proto Programma ERT

Katerina Dimitrakopoulou: Radio Interview on Athens Calling, Proto Programma ERT

Our managing director Katerina Dimitrakopoulou was the guest at Athens Calling – Proto Programma 91.6 & 105.8 – a radio show presented by journalist Periklis Vasilopoulos. The interview took place at ERT’s studios, on Sunday the 11th of September, 2022. The discussion focused on the value of Digital Consulting for businesses and the daily challenges …

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Social Mellon Showcases its e-MARKETER Platform at ECDM EXPO 2022

Ecommerce & Digital Marketing Expo 2022 – the biggest digital marketing event in Southeastern Europe took place on May 14 and 15 in Athens. Our managing director Katerina Dimtrakopoulou was there to talk about our AI-powered platform, e-MARKETER. She took part in Sunday’s sessions of the Meet Magento Greece & SEE parallel event, on May …

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SCL Mellon Participates at Xenia 2021 Digi Hotel Event

Digi Hotel, Greece’s leading digital event in the hospitality industry, took place at the Xenia ‘21 exhibition, from November 27 November 29, 2021. As part of the event, SCL Mellon had the honor to present at the “Exposure, Promotion, New Services” session, with other top executives and digital marketing experts. During her presentation titled “Bloggers …

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Branding your Business Online by Social Mellon at ReGeneration

With the support of the U.S. Embassy in Athens and AB Vassilopoulos, ReGeneration presented the ReGeneration FEMpowerment Initiative, a dynamic initiative designed to effectively promote women’s entrepreneurship and personal and professional empowerment of young professionals. Social Mellon’s managing partner, Katerina Dimitrakopoulou is honored to participate in this program which took place on Thursday 4/11 with …

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e-Marketer: the one marketing tool to rule them all

Are you looking for innovative ways to increase online sales on your eshop? Looking to serve your customers the same way you do as in your physical store? Then, e-Marketer is the personalization marketing tool you are searching for. On February 26th, 2021, Social Mellon participated in the 2nd GR.EC.A Friday’s Workshop to present e-Marketer …

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