Last week, we traded our laptops for aprons and teamed up with Genesis Hellas in downtown Athens. Instead of crafting digital campaigns, we prepared 120 warm meals for individuals experiencing homelessness. Genesis Hellas is a local nonprofit that provides weekly food support to those in need in central Athens. Every Wednesday, they bring together volunteers […]
Cooking with Purpose: Our Afternoon with Genesis Hellas Read More »
Some stories don’t just get told—they echo. And The Admiral Football Heritage is undoubtedly one of them. We are proud to announce that our award-winning campaign, The Admiral Football Heritage, has received three major distinctions at the Sports Marketing Awards 2025—one of the most prestigious events in the field of sports marketing and brand storytelling.
SCL Mellon achieved a remarkable win at the 2025 Influencer Marketing Awards, an institution that celebrates the most innovative and effective campaigns in the field of influencer marketing. The agency received a total of 9 awards — 1 Platinum, 5 Gold, 1 Silver, and 2 Bronze — reaffirming its status as a top player in
SCL Mellon has been awarded at the Content Marketing Awards 2024 for our mini-series “The Admiral Football Heritage“, a project that highlights the contribution of the iconic British brand, Admiral, to global football. The series earned GOLD in the Best Content Marketing Program – Sports category and SILVER in the Best Multi-Channel Content Strategy category. The Story Behind “The Admiral Football Heritage” Our goal was to
SCL Mellon Wins Content Marketing Awards for “Admiral Football Heritage” Campaign Read More »
By 2025, video content is projected to represent nearly 85% of all internet traffic worldwide. The reasons are clear: more people are accessing the internet daily, technology is rapidly evolving, and social media platforms remain highly attractive—and even addictive—for consuming video content. Additionally, platforms seem to prefer videos, often promoting them as the best type
Video Marketing: Trends, Opportunities, and Advantages Read More »
Our latest project, “SCL Mellon Talks” is a series of video interviews and podcasts hosted by our Managing Director, Katerina Dimitrakopoulou. At Social Mellon, we believe in the power of insightful conversations and the sharing of knowledge, and this new initiative embodies that belief. What is “SCL Mellon Talks”? “SCL Mellon Talks” is more than
We’re excited to share that REInvest Greece, a leading real estate firm in Greece, has partnered with SCL Mellon to enhance its digital communications. SCL Mellon will now spearhead the brand’s digital strategy, focusing on content creation, social media marketing, and performance marketing. With a robust portfolio that includes property and project management, along with a
REInvest Greece x SCL Mellon: Elevating Real Estate Communication Read More »
The latest achievement for SCL Mellon is the Silver Award in the ‘Best in Lifestyle, Sports & Fitness’ category at this year’s Influencer Marketing Awards. This award is a testament to our collaborative success in steering the ‘Athletes Are Made’ Corporate Social Responsibility (CSR) program for Admiral Greece. The ‘Athletes Are Made’ CSR Program Admiral is an
We are thrilled to share our latest achievement – a Bronze Award in the Finance and Insurance category at Boussias Communications’ 2023 Social Media Awards. Discover how our innovative campaign inspired travelers to venture beyond their comfort zones with the peace of mind afforded by Allianz Global Assistance’s travel insurance products. The Challenge: Traveling Beyond
“Travel Further” with Allianz Global Assistance and SCL Mellon’s Award-Winning Campaign Read More »
The beat was pumping, the crowds were roaring, and the stage was set for an unforgettable weekend of music and fashion. The Primer Music Festival 2023, held in Athens, was the perfect backdrop for a unique partnership between the fashion powerhouse Kappa and SCL Mellon. We’re thrilled to share the story of this successful synergy below: Setting
SCL Mellon’s Musical Journey with Kappa: Primer Music Festival 2023 Recap Read More »
