SCL Mellon celebrates a special moment as the agency’s Managing Director, Katerina Dimitrakopoulou, has been included in the first ever
Katerina Dimitrakopoulou Named in the Digital Marketing 100 Powerlist 2025 Read More »
SCL Mellon is proud to become an official member of EDEE, joining the IMC (Integrated Marketing Communications) sector. This marks an important milestone for our agency, but most importantly, it strengthens what we are able to offer our clients. EDEE represents the vast majority of Greece’s advertising, digital marketing, and communication industry. It works directly with
Welcoming a new milestone: SCL Mellon joins EDEE Read More »
SCL Mellon has been named Content Agency of the Year 2025 at the Content Marketing Awards, a prestigious institution that celebrates the most effective and innovative practices in content marketing. The boutique digital agency won a total of 18 awards – 1 Platinum, 7 Gold, 6 Silver, and 2 Bronze – across 12 different categories.
SCL Mellon named “Content Agency of the Year” at the Content Marketing Awards 2025 Read More »
SCL Mellon continues to strengthen its team, welcoming Aggelos Anastasiou as Video Creative Lead and Konstantinos Kitsis as Creative Specialist. These two additions cover key areas of the creative process, from visual content production to creative copywriting, further enhancing SCL Mellon’s ability to provide and implement integrated strategies. Aggelos Anastasiou brings years of experience in
SCL Mellon invests in creativity with strategic new hires Read More »
Last week, we traded our laptops for aprons and teamed up with Genesis Hellas in downtown Athens. Instead of crafting digital campaigns, we prepared 120 warm meals for individuals experiencing homelessness. Genesis Hellas is a local nonprofit that provides weekly food support to those in need in central Athens. Every Wednesday, they bring together volunteers
Cooking with Purpose: Our Afternoon with Genesis Hellas Read More »
Some stories don’t just get told—they echo. And The Admiral Football Heritage is undoubtedly one of them. We are proud to announce that our award-winning campaign, The Admiral Football Heritage, has received three major distinctions at the Sports Marketing Awards 2025—one of the most prestigious events in the field of sports marketing and brand storytelling.
SCL Mellon achieved a remarkable win at the 2025 Influencer Marketing Awards, an institution that celebrates the most innovative and effective campaigns in the field of influencer marketing. The agency received a total of 9 awards — 1 Platinum, 5 Gold, 1 Silver, and 2 Bronze — reaffirming its status as a top player in
SCL Mellon has been awarded at the Content Marketing Awards 2024 for our mini-series “The Admiral Football Heritage“, a project that highlights the contribution of the iconic British brand, Admiral, to global football. The series earned GOLD in the Best Content Marketing Program – Sports category and SILVER in the Best Multi-Channel Content Strategy category. The Story Behind “The Admiral Football Heritage” Our goal was to
SCL Mellon Wins Content Marketing Awards for “Admiral Football Heritage” Campaign Read More »
By 2025, video content is projected to represent nearly 85% of all internet traffic worldwide. The reasons are clear: more people are accessing the internet daily, technology is rapidly evolving, and social media platforms remain highly attractive—and even addictive—for consuming video content. Additionally, platforms seem to prefer videos, often promoting them as the best type
Video Marketing: Trends, Opportunities, and Advantages Read More »
Our latest project, “SCL Mellon Talks” is a series of video interviews and podcasts hosted by our Managing Director, Katerina Dimitrakopoulou. At Social Mellon, we believe in the power of insightful conversations and the sharing of knowledge, and this new initiative embodies that belief. What is “SCL Mellon Talks”? “SCL Mellon Talks” is more than
