Ecommerce & Digital Marketing Expo 2022 – the biggest digital marketing event in Southeastern Europe took place on May 14 and 15 in Athens.
Our managing director Katerina Dimtrakopoulou was there to talk about our AI-powered platform, e-MARKETER.
She took part in Sunday’s sessions of the Meet Magento Greece & SEE parallel event, on May 15, with a presentation titled “How to Boost your Magento Sales with e-MARKETER.”
Her presentation focused on how e-MARKETER uses AI, machine learning, and marketing automations to help Magento shop owners target their audiences, automate cross-channel campaigns, and increase engagement, sales, and revenue.
e-MARKETER is a comprehensive marketing automation platform based on AI technology that improves website KPIs and increases sales with personalized and tailored experiences to visitors.
It does so, by collecting and using first-party data from websites, email systems, and apps.
Among other things, Katerina presented one of our most successful case studies, involving a high-traffic Greek e-commerce website belonging to a well-known retailer.
Within 3 months of using e-MARKETER, our client was able to achieve a conversion rate increase of up to 9.82 percentage points.
If you are interested in hearing more about how e-MARKETER can help you achieve incredible results on your e-Commerce website, contact us today!
You can see the presentation below: