Public Speaking

At this year’s Youth Marketing Conference, Katerina Dimitrakopoulou, Managing Director of SCL Mellon and an instructor at Knowcrunch, gave a talk on how brands can effectively connect with Gen Z through TikTok and Instagram, providing actionable insights that left a lasting impression on attendees. The Gen Z Connection: A New Paradigm Unlike previous generations, Gen […]

Tell us a few words about your professional career. Education, employment and recruitment? Could you tell us a bit about your background and career journey?   I took a unique route, starting with a degree in design and a role as a magazine editor. Later, I found my true calling in communications and digital marketing,

At SCL Mellon, equality  is one of the basic values of our identity. It was a great pleasure for us to attend the ELSA Athens conference, which took place on March 4, 2023, at Auditorium Theo Angelopoulos at French Institute of Athens, entitled  “Women and Democracy,”. The goal of the conference was to emphasize the

We recently sponsored the 3rd Women in Digital conference – an event dedicated to the role of women in the fields of digital communication, marketing, and technology. As a women-led company, we aim to support such events, inspiring women everywhere to fight for equal opportunities for professional advancement and equal pay.  The conference, which took

Digi Hotel, Greece’s leading digital event for the hospitality sector, took place at the Xenia ‘22 exhibition, 26-28 November 2022. SCL Melon participated for the 4th consecutive year in the event, at the “Social media in Hospitality” session, as a digital marketing expert. Katerina Dimitrakopoulou, SCL Mellon’s Managing Director, analyzed trends, statistics, and the changes

Our managing director Katerina Dimitrakopoulou was the guest at Athens Calling – Proto Programma 91.6 & 105.8 – a radio show presented by journalist Periklis Vasilopoulos. The interview took place at ERT’s studios, on Sunday the 11th of September, 2022. The discussion focused on the value of Digital Consulting for businesses and the daily challenges

Ecommerce & Digital Marketing Expo 2022 – the biggest digital marketing event in Southeastern Europe took place on May 14 and 15 in Athens. Our managing director Katerina Dimtrakopoulou was there to talk about our AI-powered platform, e-MARKETER. She took part in Sunday’s sessions of the Meet Magento Greece & SEE parallel event, on May